Monday, January 10, 2011

Physical Email


I meant to post about John Kestner's Tableau: physical email a while back, but unfortunately forgot. When Andy Kinsella posted it on his blog last Friday I was reminded of how brilliantly simple an idea it is.

There is a certain magic around digital becoming physical, the online world affecting the offline world. As we move further into what people are calling the "post-digital" age, and augmented reality enters the main stream it's a trend that will become more and more prominent in everyday life and therefore advertising.

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