Tuesday, August 31, 2010

Arcade Fire's The Wilderness Downtown

The new interactive music video for Arcade Fire's The Wilderness Downtown is simply genius. It's made in HTML 5 in association with google, so you'll need the Chrome browser to get the full experience. It's well worth the 5 minutes it takes to set up.

Directed by Chris Milk it's an example of the amazing possibilities of HTML5 and an indication of how the music video is evolving to fit within and cater for our digital lives.

I can't upload an image for some reason, but I'll try again later.
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