Monday, November 2, 2009

Where inspiration came from






Today I was faced with a bit of a problem, or as certain people I know would call it: a clients creative challenge. I'll reserve a whole other post for that phrase.

After two failed attempts to get a certain press campaign past the client I was asked to work on a new way of art directing an older route (also previously rejected by the way). Faced with this lovely task on a wet Monday morning in Dublin and still very much in my previously mentioned my bad mood, I went to a place that has never failed to inspire me.

It was not the pub. It was ffffound.

Here is a collection of images that I spent more than several seconds staring at. It's funny to think that from these random images I found art directional inspiration.

Because the ad isn't finished I won't (can't) post it with these images. But believe me, I made it and I have no idea how Batman standing in front of an army made me think: "Eureka! I know how to crack this savings deposits ad!"


Hey, there could be an idea in this...




2 comments:

roser said...

c. lovin the italic poster could be good for our ceiling

ciaranmc said...

After reading Adrian Shaughnessy's book that I blogged about earlier it turns out the poster is incorrect. Technically it's oblique not italic.

Now that's pedantic.